{"id":7897,"date":"2017-01-11T18:34:57","date_gmt":"2017-01-11T18:34:57","guid":{"rendered":"https:\/\/www.momentumadvertising.com\/?p=7897"},"modified":"2021-01-08T17:06:39","modified_gmt":"2021-01-08T17:06:39","slug":"youtube-advertising-racheal-ray-is-a-straight-up-gangster-and-yes-im-naked-and-eating-again","status":"publish","type":"post","link":"https:\/\/www.momentumadvertising.com\/2017\/01\/youtube-advertising-racheal-ray-is-a-straight-up-gangster-and-yes-im-naked-and-eating-again\/","title":{"rendered":"YouTube Advertising, Racheal Ray is a Straight-Up Gangster, and Yes, I\u2019m Naked and Eating Again"},"content":{"rendered":"<h1><strong>YouTube Advertising, Racheal Ray is a Straight-Up Gangster, and Yes, I\u2019m Naked and Eating Again<\/strong><\/h1>\n<p><a href=\"https:\/\/www.youtube.com\/intl\/en_us\/ads\/\" target=\"_blank\" rel=\"noopener\">YouTube advertising<\/a>\u2014I\u2019m obsessed with <a href=\"https:\/\/www.youtube.com\/\" target=\"_blank\" rel=\"noopener\">YouTube<\/a>. It\u2019s getting out of control. Last year I added YouTube to my long list of things I\u2019m addicted to. It\u2019s right up there under food and lying around in my bed. You can often find me in my bed eating eggs Benedict, peanut M&amp;Ms, and popcorn, while watching YouTube naked. Boom, that last part was for the ladies! Naked, that part! It\u2019s so bad that I sometimes have my phone in one hand searching YouTube, while watching YouTube on my TV. With YouTube, anything and everything you\u2019re into is at your fingertips and there\u2019s an endless amount of content to obsess over.<\/p>\n<p>\u201cNothing good on\u201d \u2026 nothing good \u201cON.\u201d ON? Why would anyone in this day and age wait for something to be \u201cON\u201d? Only stupidity can keep a person from watching what they want when they want it. When I hear people talking about \u201cunplugging from the cable company,\u201d I respond: \u201cLOL, where you been?\u201d We did that years ago when we got rid of home phones, milk delivery, and polio. The digital game has made it so that we can set up our digital lives the way we want to and live more quickly and easily, with everything at our fingertips\u2014while naked and eating.<\/p>\n<p>This in turn makes it easier to <a href=\"https:\/\/www.momentumadvertising.com\/services\/\">market<\/a> products to people that they\u2019re actually interested in, especially with YouTube advertising.<\/p>\n<p>Some quick YouTube stats that I grabbed from Brandwatch:<\/p>\n<p>(Full article at <a href=\"https:\/\/www.brandwatch.com\/blog\/36-youtube-stats-2016\/)\" target=\"_blank\" rel=\"noopener\">https:\/\/www.brandwatch.com\/blog\/36-youtube-stats-2016\/)<\/a><\/p>\n<ul>\n<li>YouTube is the world\u2019s second largest search engine and third most visited site, after Google (who owns YouTube) and Facebook.<\/li>\n<li>On average, there are a billion views per day. That\u2019s right, a billion.<\/li>\n<li>The time people spend watching YouTube on their TV has more than doubled in the last year.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-7880\" src=\"https:\/\/www.momentumadvertising.com\/wp-content\/uploads\/2019\/11\/wings-small.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.momentumadvertising.com\/wp-content\/uploads\/2019\/11\/wings-small.jpg 300w, https:\/\/www.momentumadvertising.com\/wp-content\/uploads\/2019\/11\/wings-small-150x150.jpg 150w, https:\/\/www.momentumadvertising.com\/wp-content\/uploads\/2019\/11\/wings-small-146x146.jpg 146w, https:\/\/www.momentumadvertising.com\/wp-content\/uploads\/2019\/11\/wings-small-50x50.jpg 50w, https:\/\/www.momentumadvertising.com\/wp-content\/uploads\/2019\/11\/wings-small-75x75.jpg 75w, https:\/\/www.momentumadvertising.com\/wp-content\/uploads\/2019\/11\/wings-small-85x85.jpg 85w, https:\/\/www.momentumadvertising.com\/wp-content\/uploads\/2019\/11\/wings-small-80x80.jpg 80w\" sizes=\"(max-width:767px) 300px, 300px\" \/><\/p>\n<p>See that last stat I grabbed: &#8220;The time people spend watching YouTube on their \u2018TV\u2019 has more than doubled in the last year.\u201d That\u2019s going to keep doubling. There isn\u2019t a TV or media streaming device that doesn\u2019t have a YouTube app. If I\u2019m watching any media on a TV, I\u2019m most likely naked, in bed eating, and using an Apple TV to watch any one of my over 150 subscriptions on YouTube. Occasionally I&#8217;ll rent a movie from Apple or start Netflix to see if the second season of Stranger Things has appeared. Really, though \u2026 where the hell is it???? It\u2019s got to be the best show of 2016 on Netflix. Anyway, back to YouTube. To sum it all up, if you\u2019re questioning whether YouTube advertising is for you, just know you are already late and its going nowhere but up.<\/p>\n<p>Now for the best YouTube series you\u2019re not watching: <a href=\"https:\/\/www.youtube.com\/user\/FirstWeFeast\" target=\"_blank\" rel=\"noopener\"><em>Hot Ones<\/em><\/a>. It\u2019s got even less of a production budget than I get for client shoots. The premise is this: get a celebrity to come on the show, sit down with them, and eat 10 hot wings, the first one being the mildest and the tenth being the hottest. In between each wing, ask them \u201chot\u201d questions. If they make it through, they get 30 seconds to promote themselves.<\/p>\n<p>Some of the celebrities have included Jim Gaffigan, Kevin Hart, James Franco, Bryan Cranston, Rachael Ray, Bobby Lee, and my favorite, Bert Kreischer (the guy Van Wilder was based on). You\u2019ll notice quickly that this mostly includes comedians, chefs, and people from the rap industry, with some actors sprinkled in. I mean, Ja Rule is on it!! Ya feel me? Oh, Rachael Ray. Yeah, she is a straight-up gangster. She opts out of eating the wings because she is a chicken wing snob and just uses spoons to administer the hot sauce. This woman is a legend and now sits at my imaginary table of badasses I want to meet. If you like hot sauce or watching celebs squirm, check out <a href=\"https:\/\/www.youtube.com\/user\/FirstWeFeast\" target=\"_blank\" rel=\"noopener\"><em>Hot Ones<\/em><\/a>. Also, be warned\u2014this is NOT for kids, and don\u2019t judge me (actually, go ahead, judge me).<\/p>\n<p><a href=\"https:\/\/youtu.be\/t69oHRPb4E8\" rel=\"prettyphoto\"><img decoding=\"async\" src=\"https:\/\/www.momentumadvertising.com\/wp-content\/uploads\/2019\/11\/rachael-ray-hot-ones.jpg\" \/><\/a><\/p>\n<div id=\"you-custom-id\" style=\"display: none;\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>YouTube Advertising, Racheal Ray is a Straight-Up Gangster, and Yes, I\u2019m Naked and Eating Again YouTube advertising\u2014I\u2019m obsessed with YouTube. It\u2019s getting out of control. Last<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":4,"featured_media":7872,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[249,1263],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.6 (Yoast SEO v22.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>YouTube Advertising, Racheal Ray is a Straight-Up Gangster, and Yes, I\u2019m Naked and Eating Again<\/title>\n<meta name=\"description\" content=\"YouTube advertising\u2014I\u2019m obsessed with YouTube. It\u2019s getting out of control. Last year I added YouTube to my long list of things...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.momentumadvertising.com\/2017\/01\/youtube-advertising-racheal-ray-is-a-straight-up-gangster-and-yes-im-naked-and-eating-again\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"YouTube Advertising, Racheal Ray is a Straight-Up Gangster, and Yes, I\u2019m Naked and Eating Again\" \/>\n<meta property=\"og:description\" content=\"YouTube advertising\u2014I\u2019m obsessed with YouTube. It\u2019s getting out of control. Last year I added YouTube to my long list of things...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.momentumadvertising.com\/2017\/01\/youtube-advertising-racheal-ray-is-a-straight-up-gangster-and-yes-im-naked-and-eating-again\/\" \/>\n<meta property=\"og:site_name\" content=\"Momentum Advertising &amp; Design\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/momentumadvertising\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-11T18:34:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-08T17:06:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.momentumadvertising.com\/wp-content\/uploads\/2019\/11\/chicken_big.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Drew\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"YouTube Advertising, Racheal Ray is a Straight-Up Gangster, and Yes, I\u2019m Naked and Eating Again\" \/>\n<meta name=\"twitter:description\" content=\"YouTube advertising\u2014I\u2019m obsessed with YouTube. 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